CPR Book Review by BDI CEO Lang in Handelsblatt
Updated: Jan 18
On November 27th, 2020, Handelsblatt published the review "Why every company would benefit from a political brand" by BDI CEO Dr. Joachim Lang about the recently published book "Corporate Political Responsibility (CPR)" by Dr. Johannes Bohnen. A big thank you to Joachim Lang for offering to review the book! We are pleased that the approach or the "business case" of CPR has been met with a growing response in the business community. For the print version under the title "Corporate Culture - Democracy Amplifier" see the picture provided.
By the way: The English version of "CPR - How Businesses Can Strengthen Democracy for Mutual Benefit" published by Springer Nature will soon be available in stores.